Published: October 5, 2002
Hit Producer, Bryce Wilson Brings A Funky VIBE & Fresh Approach to Urban Entertainment TV Series - Premieres October 5, 2002
NEW YORK, NY, September 2002 thru October 2002 --- The Heritage Networks (THN) and VIBE Magazine (The Premiere Magazine of Urban Music) partner to launch the hottest urban entertainment show to hit television, Weekend VIBE. A weekly one-hour magazine-style television series that focuses on the world of urban entertainment, Weekend VIBE is hosted by Bryce Wilson, hit producer and creative inspiration behind influential R&B duo Groove Theory. Weekend VIBE premieres October 5, 2002 nationally and is distributed by Heritage Baruch Television (the distribution arm to The Heritage Networks).
Bryce brings a funky VIBE and fresh new approach to weekend television, as the host of Weekend VIBE. Having been in the entertainment arena already for a good minute, Wilson definitely knows how to entertain his audience. With light-hearted charm and hip charisma, Bryce along with his sexy female protégé, DJ EQ (a hot New York underground DJ) will captivate their viewers by bringing them the hottest personalities and events that shape urban music culture, today.
"VIBE has long been the preeminent magazine for news and information on urban music and culture as evidenced by its large and continually growing readership," says The Heritage Networks' President and CEO Frank Mercado-Valdes. "It only makes sense to develop VIBE's high-quality content for a new medium with an even wider audience."
Giving its over one
million weekly viewers a look at trends, events, and the urban scene across
the globe from a worldly perspective, Weekend VIBE will profile the dominant
forces and celebrated names in entertainment (sports, television, film,
and fashion), whose intriguing personalities continue to impact urban
culture.
"Partnering with The Heritage Networks to produce Weekend Vibe gives
us the opportunity to translate the strength, success and ingenuity of
VIBE into a valuable new medium," says VIBE president Kenard Gibbs.
"Weekend Vibe will be an innovative extension of the magazine and
will provide viewers with intimate, unique and exclusive access to urban
music and culture."
Founded in 1993 by music legend Quincy Jones, VIBE magazine is the preeminent brand in the urban music and culture category. With a guaranteed circulation of 800,000 readers, VIBE, a monthly, reaches an audience of nearly 7 million. Published by VIBE/Spin Ventures LLC, a leading music/lifestyle media company, VIBE recently won the 2002 National Magazine Award for General Excellence in its circulation division. The win marked the first time a magazine with a primarily black readership won in the General Excellence category.
The Heritage Networks (THN), the largest African-American-owned and operated marketing, sales and distribution company in broadcast television, was founded in 1993 by Chairman and CEO, Frank Mercado-Valdes. Based in New York, THN acquires television programming targeted to African-Americans. Its properties are distributed nationwide and reach 85% of the general television viewing population. Today, with over 25 movie broadcasts per year, and several new programs in development (Weekend VIBE, Livin Large, 'N Gear & It's Showtime at the Apollo), THN will also market and distribute the family friendly off-net sitcom, Cosby; as well as handle marketing, sales and distribution for the highly successful, Columbia-TriStar off-net, Steve Harvey Show. With a fantastic urban programming line-up, The Heritage Networks has definitely become a respected leader in the ethnic television syndication industry.
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